Reimagine, Design, Empower.
At Ooniqlah, we empower individuals and organizations to navigate the evolving job market with design thinking, career planning, and skills that foster adaptability, resilience, and long-term success.
Business Coaching, Career Coaching, Clifton Strengths Finder, Emotional Intelligence Coaching, Executive Coaching, High-Performance Coaching, Hogan Assessment, Leadership Coaching, Life Coaching, Mindset Coaching, Personal Branding, Transition Coaching
Interested?Welcome to Ooniqlah – Reimagine, Design, Empower.
At Ooniqlah, we understand that every career journey is unique and requires a tailored approach to achieve lasting success. By integrating innovative design thinking, strategic career planning, and proven methodologies, we empower individuals and organizations to navigate the complexities of the modern job market with confidence.
Our Approach:
- Reimagine: We encourage you to envision new possibilities for your career, challenging conventional boundaries to discover paths that truly resonate with your passions and strengths.
- Design: We collaborate with you to craft a personalized career strategy, aligning your goals with actionable plans that are both realistic and inspiring.
- Empower: We equip you with the tools, skills, and mindset needed to execute your plan, fostering resilience and adaptability to thrive in an ever-evolving professional landscape.
For Individuals:
We offer personalized coaching, workshops, and resources that transform career challenges into opportunities for growth. Whether you’re:
- A student preparing to enter the workforce,
- A professional looking to pivot into a new field,
- A leader striving to enhance your skills in a dynamic industry
For Organizations:
We provide customized solutions to upskill teams, foster innovation, and build cultures of adaptability. Our corporate training programs blend design thinking principles with actionable strategies to address critical challenges such as:
- Employee engagement,
- Leadership development, and
- Change management.
We partner with organizations to future-proof their workforce, ensuring they remain competitive and agile in an evolving market.
About Nicholas Alexander Singh
I help individuals and organizations navigate today’s evolving job market by integrating design thinking with effective career coaching. My approach equips clients with the tools and mindset needed to foster resilience and adaptability, ensuring they thrive in an ever-changing professional environment.
Industry & Brand Experience:
- Automotive: Mercedes-Benz
- Banking & Finance: Citibank, Schroder Investment Management, DBS Bank
- Real Estate & Property Development: Pidemco Land, Singapore Land, City Developments Limited (CDL)
- Information Technology & Telecommunications: Hewlett-Packard, SAP, Microsoft Dynamics, Salesforce, Qlikview, M1, Viewqwest
- Insurance: Cigna Insurance
- Healthcare & Wellness: National Kidney Foundation, Verita Health Care, Asmara Spas, Aramsa Spa, WHATEVER Yoga/Healing Space/Bookstore/Cafe
- Retail & Consumer Goods: Metro, Jermyn Street, X-mini speakers, Fujifilm
- Education: Allspice Institute, Gymboree Play & Music
- Food & Beverage: Chimichanga Holland Village, Kind Kones, Canopy
- Publishing & Media: CREAM International
- Events: Pest Summit 2006, Singapore Green Summit 2007
Whether you're a student, aspiring professional, mid-career specialist, or an organization seeking innovative talent strategies, I'm here to help you achieve your career and leadership goals. Let’s create a tailored plan that aligns with your strengths and market needs.
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Certification & Accreditation
2025 International Coaching Federation ICF Foundation Scholarship Recipient
Certified Career Practitioner, Workforce Singapore (in progress, 2025)
Mentor, The Chartered Institute of Marketing, UK.
Basic Career Advisory Training, Workforce Singapore
Certified Career Practitioner, Workforce Singapore (in progress, 2025)
Mentor, The Chartered Institute of Marketing, UK.
Basic Career Advisory Training, Workforce Singapore
My Focus Areas include
Leadership, Managing People, Personal Effectiveness, Team
I have worked with clients at the following levels
C Suite, Director, Emerging Leader, Team Manager
My clients work in departments such as
Human Resources, Learning & Development, Marketing, Operations, Sales
My clients work in the following industries
Automotive, Insurance, Banking & Finance, Real Estate & Property Development, Information Technology & Telecommunications, Healthcare & Wellness, Retail & Consumer Goods, Education, Food & Beverage
My Clients
Awards & Recognitions
Recognised by Singapore's Senior Minister of State for impactful role in career guidance, as highlighted during the Workforce Singapore VCA Appreciation Night 2024.
https://www.mom.gov.sg/newsroom/speeches/2024/1204-speech-by-sms-zaqy-at-vca-appreciation-night
Client Testimonials and Recommendations
"Nicholas tackled the discovery session professionally and with some well targeted preparation tasks that allowed to set a baseline. What really stuck out was Nicholas' amalgamation of his marketing/branding experience and the application of Design Thinking to career choices. Even though we only had a 30-minutes call, the value he delivered extended much beyond that through his presentation of alternative views and specific pointers. Can highly recommend!" - Dominik Schweizer, Digital Transformation Manager
"Nicholas is excellent advisor who taps on his years of experience across various fields and draws from personal lessons. In the first ten minutes of speaking to him, I loudly exclaimed (in one of my many AHA moments) “You’re a pattern-spotter!” And that is what makes Nic a fantastic communicator, consultant and coach. He cuts through the mess and points out what needs to be done. Spend enough time with Nic, and you will find that you’ll be rich from the coins he will need to put in the swear jar. Jokes aside, he is honest with his no BS yet empathetic point-of-view. I look forward to his insights and future collaborations with him." - Lydia Shah, Award-Nominated Television Director, Writer & Producer
"One hour spent with Nicholas on career design coaching flew by very quickly and it was fun! I was amazed by Nicholas' ability to provide accurate insights for my existing career path and suggest actionable next steps for me to get me closer to my desired direction. He took his time to analyse my experiences, skills, strengths and gaps, highlighting what to work on, using various complementary tools, which I haven't seen before, producing an interesting profile for different relevant career options for me to consider. I really enjoyed his energy and encouragement throughout and hope we get to stay connected in the coaching world." - Adriana Ka, Social Impact Leader, International Development Practitioner
"Thank you for your dedicated time and effort to assist me with my career development. Your insights have been incredibly valuable, and I truly appreciate your support. I am looking forward to the follow-up session" - Sabna Zihara, Cancer Researcher
Education
Boston Consulting Group
Digital Transformation & Change Management | 2023
Digital Marketing & Ecommerce Accelerator | 2022
Singapore University of Social Sciences | Institute of Adult Learning
Advanced Certificate in Training & Assessment ACTA | 2015
Institute of Advertising Singapore
Brand Management School | 2003
Singapore Institute of Management
Sales Management | 1999
Institute of Advertising Singapore & Chartered Institute of Marketing UK
Postgraduate Diploma Communications | 1997-1998
National University of Singapore
Bachelor of Arts Political Science & English
Further details @ https://www.linkedin.com/in/nicholassingh/details/education/
Licenses and Certifications
Digital Transformation & Change Management | 2023
Digital Marketing & Ecommerce Accelerator | 2022
Singapore University of Social Sciences | Institute of Adult Learning
Advanced Certificate in Training & Assessment ACTA | 2015
Institute of Advertising Singapore
Brand Management School | 2003
Singapore Institute of Management
Sales Management | 1999
Institute of Advertising Singapore & Chartered Institute of Marketing UK
Postgraduate Diploma Communications | 1997-1998
National University of Singapore
Bachelor of Arts Political Science & English
Further details @ https://www.linkedin.com/in/nicholassingh/details/education/
Licenses and Certifications
- CIM Chartered Marketer MCIM Member (CIM | The Chartered Institute of Marketing)
- Growth-Driven Design (HubSpot Academy)
- BCG RISE Distinction Decoding Modern Technology Project (Boston Consulting Group)
- Advanced Certificate in Training and Assessment (Workforce Singapore)
- Artificial Intelligence for Marketing (LinkedIn)
- Digital Transformation and Change Management (BCG RISE)
More certifications can be found at: https://www.linkedin.com/in/nicholassingh/details/certifications/
Professional Experience
- MCIM Chartered Marketer, The Chartered Institute of Marketing, UK
- Mentor, The Chartered Institute of Marketing, UK
- Career Advisor, Workforce Singapore
- Founder | OONIQLAH | 2015 - present
- Adjunct Lecturer | Curtin University Singapore | 2023-present• Strategic Career Design • Digital Marketing • Management • Academic Research & Writing • English Support Programme • Communication Culture and Indigenous Perspectives in Business
- Project Advisor | UOB-SMU Asian Enterprise Institute | 2021-present
Earlier Roles
Growth Director | Gymboree Play & Music Singapore
Marketing Director | Jermyn Street
Regional Marketing Manager | Alenu IT Business Solutions
Marketing Director | Verita Health Care
Founder | Ideator
Account Director | AdPlanet group
Advertising Sales & Marketing Director | Cream magazine
Account Director | Edgematrix, AGENCY.COM
Client Services Director | Information Laboratories
Account Manager | JWT Singapore
Copywriter |Monsoon Advertising
Dossier details @ https://www.linkedin.com/in/nicholassingh/details/experience/